Arts | Lectures | Seminars | Gatherings

Disrupt Your Market to Grow Big and Grow Fast

November Entrepreneur Speaker Series event

Disrupt Your Market to Grow Big and Grow Fast

Join us at our November Entrepreneur Speaker Series event where Tom White, director of the Los Angeles Cleantech Incubator at CSUN, will reveal the secrets to “Disrupt Your Market to Grow Big and Grow Fast.”

White believes that in both business and consumer markets, the purchase decision is made by the heart, and justified by the brain. He believes that price, product and features are not the differentiators upon which customers make their decision. And while the numbers have to add up, it’s only by making the customer “feel” something for your product or service - on an emotional level - that it’s possible to attract audiences, create connections and close sales in volume.

You’ll learn how to identify the distinctive emotional value of your brand, product or service. You’ll see the process by which you can craft unparalleled market positions that attract attention, build connection, and cultivate a loyal following of enthusiastic audiences. By the end of the evening, you’ll understand exactly what you need to do to grow bigger and faster than you thought possible.

Please join us at our third Entrepreneur Speaker Series event in the series. There's no charge, but registration is required as seating is limited.

About the speaker:
Tom White is a Design Thinking expert and the director of the Los Angeles Cleantech Incubator at CSUN. Tom is a customer experience architect and an award-winning storyteller with a distinguished career centered on harnessing human emotion to fuel attraction and growth. He helped Lockheed-Martin win the $70 billion F-22 fighter jet contract, and helped generate billions in sales for companies like Motorola, Volvo, Philips, Unilever and others. He has achieved unprecedented growth for entrepreneurial ventures, design firms, advertising agencies and academic institutions. He collaborates with start-ups and early stage organizations to enable them to own their markets when launching new products and services.

Enrollment is free, but registration is required.

REGISTER NOW!

Agenda:

The evening will begin with networking at 6 p.m. The main speaker will go on at 6:45 p.m., and the event will conclude by 8 p.m.

Cal Lutheran Westlake Center address:
31416 Agoura Road
Westlake Village, CA 91361

Check out! Cal Lutheran Center for Entrepreneurship or Hub101.LA. See everything that is happening. Bookmark now and visit often.

Please contact Mike Panesisexecutive director of the Center for Entrepreneurship, with questions. For Hub101, contact Greg Monterrosa.

Sponsors:

Community Leaders Association 

Verizon 

Gerber Kawasaki Wealth & Investment Management

Anton & Chia


Register

Register by November 9

Sponsored By
School of Management, Center for Entrepreneurship

Contact

Susan Wood
swood@callutheran.edu
805-493-3091

©