Jean Kelso Sandlin, EdD
Assistant Professor of Communication
Dr. Jean Kelso Sandlin joined the CLU faculty after more than 20 years of professional experience in advertising, public relations and journalism. Prior to joining CLU in 2007, she served as creative director for an agency in the Pacific Northwest from 2000. She has directed campaigns for nonprofit organizations, educational institutions, government development initiatives, environmental management companies, healthcare clinics and hospitals, and green retailers.
In addition to her agency experience, Sandlin has served on the staffs of nonprofit organizations, including United Way and the Oregon Children's Foundation. She has also served as a writer for the Times Picayune, the largest daily newspaper in New Orleans.
Sandlin was named to the Pacific Coast Business Times list of Who's Who in Clean Tech and Sustainability in 2010 and 2011.
In 2012, Sandlin was named Professor of the Year. She teaches courses in public relations and advertising.
Doctor of Education, Higher Education Leadership, California Lutheran University
Master of Public Administration, California Lutheran University
Bachelor of Arts, Communication, California Lutheran University
Sandlin's expertise includes public relations and advertising strategy, including the role of social media. Her most current research focuses on the perception of authenticity in blogs.
Her research interests include authenticity in social media, digital storytelling, and the potential for increasing capacity in the nonprofit sector using social media, especially in the area of sustainability, healthcare, education and human services.
Currently, as senior strategist for Hive Strategies, Sandlin blogs at the social media strategy blog at hivestrategies.com and her posts are regularly featured on Ragan's Health Care Communication News at healthcarecommunication.com.