Bachelor of Arts

Learn to deliver effective messaging across all forms of media.

The skills you’ll develop will be relevant in every industry and endeavor.

The Curriculum
Gain strong research skills

Your studies will start with a foundation in communication theory, mass media history, and story writing. You’ll perform research about topical issues in order to critically evaluate the messages and effects of modern communication.

Individualize your degree

You’ll focus on the area of communication that most closely aligns with your goals by choosing one of several concentrations. You can also pursue a general communication degree combined with courses in other subjects related to your career objective, such as political science.

If marketing is your field of interest, you may want to consider a degree in marketing communication.

Start doing real work as part of your classes

Your courses will afford you many opportunities to take an active role in developing your communication skills through special projects and on-campus media outlets. For example, you can:

  • Produce your own radio show on iCLU
  • Write articles for the award-winning Echo newspaper
  • Produce and implement a real advertising campaign
  • Broadcast and stream university sports events
  • Write, direct, and produce a student film
Join a professional community

Networking will be an important part of your career, no matter which field you choose. You can start growing your professional network as a student by participating in the national Communication honors society, Lambda Pi Eta, or in professional groups such as the American Marketing Association or the Public Relations Student Society of America.

Get invaluable job experience

You’ll be required to complete an internship. This invaluable career-building experience allows you to interact with professionals in the field. Because of our proximity to Los Angeles, you’ll be able to intern for such companies as:

  • Warner Brothers
  • Los Angeles Times
  • Disney
  • L.A. Clippers
  • Fox Television
The Experience
Communication major photo of student or faculty

Dr. Pagliassotti and Professor Spehar-Fahey lead a Travel Seminar to Venice every other year. Imagining Venice covers a range of topics about the one-time republic, with a special focus on its place as a symbol within the cultural media and artifacts of the Western world.

Travel not only teaches you about other cultures, but also about yourself. When I take my students abroad, all I can do is put their feet on the road. After that, each student’s journey will be unique.

Dru Pagliassotti
Communication major photo of student or faculty

The student Travel Seminar to China in 2014 was led by Professors Ryan Medders and Debby Chang. The course integrated authentic Chinese material with an exploration of its history, philosophies, religions, values, customs, and media.

Taking action is the best way to help you discover your purpose. For example, by participating in a travel seminar students have the opportunity to make a positive difference in their community and the world.

Ryan Medders
Assistant Professor
Your Future

Because of our internship programs, contacts in the professional world, and the excellent support of Cal Lutheran Career Services, the placement rate for communication majors is quite impressive.

Recent graduates have taken rewarding jobs in a variety of fields. These include market research, public relations, and broadcasting.

Our alumni study at:
  • Cal State University, Northridge
  • Fashion Institute of Design
  • George Washington University
  • Liverpool Hope University
  • Loyola Marymount University
  • New York University
  • Norwegian University of Science and Technology
  • Pepperdine Law School
  • University of Southern California
  • University of California, Los Angeles
  • University of Surrey (UK)
  • University of California San Diego
Our alumni work for:
  • ABC Television
  • City of Simi Valley
  • Disney ABC Television Group
  • E! Entertainment
  • Edelman
  • ESPN Radio
  • Four Seasons Hotel & Resorts
  • Fox Sports
  • NBC Universal
  • Sony Pictures
  • Time Magazine
  • The Walt Disney Company
  • United Way
  • Warner Brothers
Career paths:
  • Account Executive
  • Community Service Coordinator
  • Events Manager
  • Marketing/Sales Coordinator
  • News Assistant
  • TV Development Assistant
  • Sales Consultant
  • Advertising Copywriter
  • Radio DJ
  • Production Manager
  • Public Relations Specialist
  • Market Researcher
  • Human Resources Rep.

of Cal Lutheran graduates find a job or enroll in graduate school within nine months

More Career Outcomes
Ember Mitchell

I recommend getting as much job experience as possible; trying out different roles and internships to build up your skillset before graduation. By the time I graduated, I had done four internships in very diverse areas of communications and had three years of experience to show on my resume. That definitely helped me progress much quicker in my career!

Ember Mitchell ’11

Strategy Manager
Sentius Digital