Bachelor of Science
Learn the business behind the sports industry.
Build a foundation in business and the backstage world of sports, with close access to Southern California's finest teams and corporations.
Kickoff your career
In the Sports Management program, you’ll explore principles of business, communication, marketing, and the ins and outs of the multi-billion dollar sports enterprise to apply these skills to a career in one of many booming job sectors.
Through our curriculum developed in partnership with professionals from organizations such as the Los Angeles Rams and the LA Galaxy, you’ll take classes in a variety of disciplines to approach sports from different angles and explore its sociology, economics, and more. Hands-on learning experiences will prepare you to develop financial, marketing, and other strategies as a sports management professional.
Practice with the pros
California holds the largest share of sports-related jobs nationwide. With close proximity to the Los Angeles sports hub, you’ll have access to a network of teams and organizations eager to provide internships that can help enhance your skills, find your niche, build your resume, and even help connect you with your first job after college. Our alumni have gone to work for the Los Angeles Chargers, the Los Angeles Kings and other competitive employers.
And at Cal Lutheran, the Los Angeles Rams will be practicing right in your backyard at their on-campus professional training facility, bringing opportunities for student tours, internships and connection-building with players and staff.
Our advisory team
The Sports Management program is backed by a robust advisory board of professionals who are eager to identify student needs and opportunities to succeed in the sports industry. They represent organizations including the U.S. Olympics, the LA Kings and various sports agencies, providing a range of perspectives and resources.
Fastrack an MBA
If you’re looking to take on a management position or even start your own sports or fitness-related business, choose the 4+1 option to get a head start on your MBA. You’ll take graduate-level courses while still an undergrad and finish your master’s in just one additional year after you graduate, saving time and money.
I’m looking forward to taking the class Broadcast Sports Production as I am hoping to one day be a sports broadcaster. I became interested in the Sports Management program because of the class Sport Psychology. I already really enjoyed general psychology and liked how it linked with Sports Communication. Last semester was my first semester taking any classes for the program and despite the circumstances, the professors made it possible to still enjoy the class.Austin Gregory '22
I was able to get behind the camera in my Sports Broadcasting course, gain knowledge in the fields of marketing and sales, intern with Spectrum Sportsnet and SportNet LA in their social media department, and gain connections to then work as a Service Executive for the LA Galaxy. I am now a Premium Sales Coordinator for the new NFL SoFi Stadium representing the LA Chargers. I am excited to be a part of the future of sports and can thank CLU for getting me here!Talia Van Wingerden '17
As the sports and fitness industry continues expanding worldwide, teams and other employers are in need of knowledgeable, innovative professionals. Sports Management graduates will have well-paying opportunities awaiting in a variety of job sectors:
Our alumni study at:
- California State University, Long Beach
- Grand Canyon University
Our alumni work for:
- College & University Athletics
- Los Angeles Clippers
- Los Angeles Kings
- Los Angeles Rams
- Major League Baseball
- Ontario Reign
- San Francisco 49ers
- Special Olympics
- U.S. Olympics
- Athletic Apparel and Merchandise
- College Athletics
- Esports Management
- League Administration
- Operations Management
- Sales Representative
- Sports Broadcasting
- Sports Marketing
- Team Recruiting
- Ticket Systems Coordinator
of Cal Lutheran graduates find a job or enroll in graduate school within nine months
Director, Online Education, Assistant Professor, Business Administration
Associate Dean, Undergraduate Studies, Professor, Business Administration
Assistant Professor, Economics
Professor, Business Administration
Senior Lecturer, Business Administration, Entrepreneurship