The Journey of a Serial Cereal Entrepreneur

What do e-commerce, fulfillment, manufacturing, distribution, and financing have in common? They are all companies within the Minimus family of companies. Entrepreneur Paul Shrater talks about how he turned a business focused on miniature products (including little boxes of cereal) into maximum success by ignoring the rule that entrepreneurs should be focused and instead developed synergistic companies to support all aspects of both client and owned consumer product brands. And, you’ll find out how he sent fruitcake into space.

About Paul Shrater
Entrepreneur Paul Shrater is currently an owner or co-owner of six companies and several divisions in the areas of e-commerce, third party logistics, contract packaging in food and beauty, promotional products, foodservice distribution, private equity, compostable tableware, and supplements. His 15-year-old company, Minimus.biz, is ranked in the top 1,000 highest grossing e-commerce businesses in the United States. Prior to becoming an entrepreneur, Shrater was a film and television producer and writer, working with major studios and networks, including selling a screenplay for over $1 million. He is a graduate of the acclaimed Wharton School of Business, a speaker at national conferences in the areas of e-commerce, and has appeared in numerous national television and print media. 

Agenda
7 p.m. - Program begins with announcements and elevator pitches from audience
7:15 p.m. - Keynote speaker
7:45 p.m. - Q&A
8 p.m. – Adjourn

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