Bridging Your Internal and External Communications
Wednesday, October 19, 2022
10:00 am - 12:30 pm
Cal Lutheran - Oxnard Satellite Campus
2201 Outlet Center Dr Oxnard, CA 93036
Individual Members: No Additional Fee
Organizational Members: No Additional Fee
Non-Members: $55
About this event
Communication is a critical component of any organization’s success. A lack of information sharing can result in distrustful employees, dissatisfied donors, and prolonged conflict between staff, volunteers, and other constituents.
Communications practitioner Stephanie Dufner leads this workshop on how to align your nonprofit’s internal and external communications. Although some may see both functions as being distinct, they often intersect in modern organizational ecosystems due to the rise of digital interactions and social media. Stephanie will share tips on how you can integrate internal and external communications to the benefit of employees, board members, and other valued stakeholders that allow your nonprofit to thrive.
Faculty
Stephanie Dufner
With 20 years of experience in Communications and Marketing, Stephanie has expertise in internal and external communications, web writing, media relations, and social media. She currently freelances, creating content for California Lutheran University’s College of Arts and Sciences and Soroptimist International Sedro-Woolley (Wash.).
From 2017-2021, she worked with St. Petersburg, Fla.-based Madeira Public Relations, collaborating with local and national nonprofits, associations, and businesses increasing their digital, print, and broadcast presence. Prior to joining Madeira, she served as Communications Manager at the national office of The ALS Association, where she managed the association’s internal communications and social media accounts. She also coordinated interviews between senior staff and subject matter experts to promote the organization’s research, care services, and advocacy programs. In addition, Stephanie responded to hundreds of queries from news media and the general public during the ALS Ice Bucket Challenge in 2014.
Stephanie holds a master’s degree in communication and leadership studies from Gonzaga University in Spokane, Wash. She lives in Thousand Oaks with her family and enjoys playing tennis, walking, and exploring local cuisine.