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SOM Brand Ambassador Kick-Off!

On September 29, our Senior Communications Coordinator Rosie Baker as well as faculty members Tracy Nickl and Setayesh Sattari hosted the kick-off meeting for the 2026 cohort of SOM Brand Ambassadors. Students were introduced to the functioning of our "internal marketing agency" and their different roles. The SOM Brand Ambassadors not only create - sometimes viral - content and increase our visibility on social media, but also acquire important documented skills along the way. Their work has certainly contributed to the School of Management's almost 16% increase in freshmen enrollment over last year!

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